Mantra-singing plush toys
In a world full of mass-produced toys with little cultural value, Modi Toys has carved out a unique space by blending tradition with innovation. Founded by siblings Avani Modi Sarkar and Viral Modi, the brand creates the world’s first mantra-singing plush toys, designed to celebrate Hindu culture and values. What began as a passion project for their children has now become a global movement — one that’s reshaping how kids learn about India’s rich spiritual and mythological heritage.
Why Modi Toys is Changing the Game
When Avani and Viral couldn’t find meaningful toys that connected their kids to their Indian roots, they decided to make their own. The result? A toy brand that doesn’t just entertain — it educates, inspires, and empowers. With plush characters like Baby Krishna, Baby Hanuman, Laxmi Devi, and Saraswati Devi, children across the globe are learning Hindu mantras and stories in the most delightful way.
Today, Modi Toys has reached over 80,000 families in 38+ countries, offering a deeper, more spiritual alternative to traditional toys.
100% Made in India: Supporting Local Artisans
Staying true to the “Vocal for Local” and “Atmanirbhar Bharat” vision, Modi Toys ensures that every toy is completely made in India. From stitching to sound, every aspect is handled locally. This not only uplifts Indian artisans but also guarantees superior quality and authenticity — a perfect blend of tradition and craftsmanship.
Sustainability at Its Core
Modi Toys is not just culturally conscious — it’s environmentally responsible too. The company uses eco-friendly materials, reducing its carbon footprint through:
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A logistics hub in India to lower emissions
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Eco-conscious packaging
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Promoting toy donation and reuse
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Toy stuffing made from recycled plastic bottles
This thoughtful approach proves that playtime can be both fun and planet-friendly.
Educational Value: Where Learning Meets Play
The mantra-singing toys and Shhhanti Musical Crib Mobile aren’t just adorable—they promote early learning. With tunes like “Raghupati Raghav Raja Ram,” babies are introduced to melody, rhythm, and the spiritual richness of Indian culture from a young age. Studies show that music boosts brain development, emotional intelligence, and memory retention — making Modi Toys a smart choice for conscious parents.
Awards, Accolades & Global Love
Modi Toys’ impact has been widely recognized:
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Good Housekeeping Best Toys Award
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Parents Best Toys Award
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Founders featured in Forbes Next 1000, Inc Female Founder 100, and as Ernst & Young Entrepreneur of the Year Finalists
These achievements aren’t just badges of honor—they’re proof that the world is ready for culturally mindful, high-quality toys.
Final Thoughts: The Toy Brand That Builds More Than Just Smiles
Modi Toys is redefining the Indian toy industry with love, values, and vision. Whether you’re gifting a newborn, celebrating a festival, or simply introducing your child to Indian culture, these plush companions are more than just toys(Mantra-singing plush toys)—they’re memory makers and culture keepers.
So the next time you’re choosing a toy, choose one that sings, teaches, empowers, and gives back.